About the Company: Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth, and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 774,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise, and global delivery capability. We are uniquely able to deliver tangible outcomes because of our broad range of services, solutions and assets across Consulting, Strategy, Technology, Operations, Industry X and Song. These capabilities, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners, and communities. Visit us at accenture.com.

About the Role: Provide techno-functional leadership for onshore and offshore teams across marketing automation, CDPs, campaign activation, and advanced analytics.Translate complex MarTech requirements into scalable, integrated solutions that align with client business goals.Design and implement solutions leveraging CDPs for unified profile and data management as well as GenAI and agentic tools for campaign generation, audience segmentation, and content personalization.Oversee marketing technology administration: campaign migrations, environment upgrades, and access management.Partner with client IT/tech teams to deliver integrations across CRM, CDP, source systems, data environments, and cloud platforms.Lead and coach global delivery teams during escalations, issue resolution, and peer reviews.Drive continuous improvements in marketing automation, single view of the customer enterprise adoption, and AI/GenAI enablement.Support new business efforts, leading the application of GenAI-and-agentic based technical solutions to support marketing transformation with client executives.

Key Responsibilities: Provide techno-functional leadership for onshore and offshore teams across marketing automation, CDPs, campaign activation, and advanced analytics. Translate complex MarTech requirements into scalable, integrated solutions that align with client business goals. Design and implement solutions leveraging CDPs for unified profile and data management as well as GenAI and agentic tools for campaign generation, audience segmentation, and content personalization. Oversee marketing technology administration: campaign migrations, environment upgrades, and access management. Partner with client IT/tech teams to deliver integrations across CRM, CDP, source systems, data environments, and cloud platforms. Lead and coach global delivery teams during escalations, issue resolution, and peer reviews. Drive continuous improvements in marketing automation, single view of the customer enterprise adoption, and AI/GenAI enablement. Support new business efforts, leading the application of GenAI-and-agentic based technical solutions to support marketing transformation with client executives.